Ben & Jerry's much-anticipated 'Free Cone Day' is serving up smiles today, as ice cream lovers around the world flock to scoop shops for a free taste of frozen joy. The event, a tradition since 1979, is a thank you gesture to the company's fans and supporters, commemorating their opening year in a renovated gas station in Burlington, Vermont. As reported by FOX5DC, stores worldwide are participating from 12 p.m. to 8 p.m., offering a range of classic and inventive flavors for patrons to enjoy.
According to News.com.au, customers are encouraged to not only choose their favorite flavors but also to boldly try new ones like 'Impretzively Fudged' and 'PB S’more', two exclusive Scoop Shop concoctions. The hunger for these dairy delights is real, as the company gave away over 180,000 free cones in Australia and New Zealand last year. Globally, the goal is to truly surpass the previous record by doling out more than a million scoops.
Giddy fans can indulge in as many free scoops as they desire. In a statement obtained by USA Today, Ben & Jerry's calls upon customers to sample all available flavors and to "get back in line as many times as they'd like." This open invitation sets the stage for a potentially record-breaking day of indulgence at scoop shops everywhere.
With cones in hand, customers are creating lines that snake around blocks, embracing the community spirit that Ben & Jerry's has always aimed to foster. Expectations are set high to ideally outdo last year's generosity when more than 970,000 cones were given away globally. The festive atmosphere is palpable, as newcomers and veterans alike bond over their shared love of chunk-filled, swirl-laden, frosty treats.
